大田金業讲故事:荷兰人的商誉
1956年,荷兰的一个船长带着17名水手,被困在北极圈冰封的海面上。在8个月的漫长冬季里,8个人死去了。荷兰上任做了一件令人难以置信的事情——他们丝毫未动客户委托他们运输的货物,这些货物中就有可以挽救他们生命的食物、衣物和药品。冰冻期结束了,幸存的上任把货物完好无损地带回荷兰,送到委托人手里。荷兰人把商业信用看得比自己的生命还重要——用生命作代价信守承诺,创造了传之后世的经商法则。在当时,荷兰只是个仅有100多万人口的小国,却因为商誉卓著,成为海运贸易的强国。
本文来源: 大田环球贵金属
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